King Kombo 30 Second Spot
Project: Little Giant Ladders "King Kombo" Commercial Spot Objective: Create a 30-second commercial spot that showcases the features and benefits of Little Giant Ladders' King Kombo product and appeals to potential customers. Tools Used: Adobe Premiere Pro and Adobe After Effects. Approach: Research Little Giant Ladders and the King Kombo product to gain an understanding of the brand and product. Write a script that highlights the key features of the King Kombo and showcases it in an engaging way. Use Premiere Pro to edit footage of the King Kombo in use and incorporate text, graphics, and animation to illustrate the product's benefits. Use After Effects to add visual effects and enhance the overall look and feel of the commercial. Fine-tune the commercial to meet brand guidelines and ensure it effectively conveys the message of the King Kombo's versatility and ease of use. Deliverables: A 30-second commercial spot in mp4 format that can be used for digital advertising.